I first fell in love with the bottle.
Then the name.
And then the perfume.
Marc Jacobs always made provocative fashion and speaking about the fragrances he made no exception.
Provocative but honest, looking the beauty in everyday life and in unexpected things is the sign of a great talent.
I discovered it in this fragrance and I’ve found myself completely in his words: "One thing that is exciting about fashion is the surprise element. People don't know what they want. They just know when they see it."
But do you know what decadence means?
I know it’s not a nice act, definitely not wanted in todays world when all we talk about is positive thinking and self building.
But really, what the word decadence is representing?
Decadence is decay, deterioration, death of morality, dignity and religious faith. Decadence is perversion and corruption in art, literature, culture, science, beauty, fashion.
The word itself comes from the Latin decadentia and it first appeared in 16th century France. In the late 19th century even the Decadent Movement developed that valued deception over naïve view of nature.
Maybe the leading figure and most famous one of the Decadent Movement was Charles Baudelaire, but Irish writer Oscar Wilde was not far from it too.
Berlin in 1920’ was considered decadent, socially and morally destructive and yet today we appreciate a lot architecture and design (the Bauhaus), literature (Berlin Alexanderplatz), film (Metropolis, Der blaue Engel, Marlene Dietrich), music (Brecht), criticism (Benjamin) or philosophy/psychology (Jung), all created and established in that period.
There is a wonderful piece of art in French museum D’Orsay, Romans during the Decadence by Thomas Couture from 1847., a year before the French Revolution. It represents the decay and death of Roman Empire and suggests the same for the French monarchy.
After this little history and art history lesson you probably think of me as crazy, dark and not so positive person liking the perfume that represents decay and death of morality.
Au contraire my friend, this Marc Jacobs seductive fragrance in the emerald-green bottle, inspired by an iconic Marc Jacobs handbag, transforms every woman wearing it into her own boss who makes her own rules.
Decadence, death, decay, sex, glamour, luxury, provocation, extravagancy, if it means the end of an era, why not end it with an intoxicating splash!